Urban Planning / Civic Leadership / Strategic Consulting / Advocacy

I inspire and facilitate revolutionary changes that make our cities more functional, safe, accessible, beautiful, and vibrant places for everyone.

After getting my Master in Urban Planning from Harvard University, I spent nearly 15 years in San Francisco at MKThink, an architecture, strategy, and innovation firm.

 

 

There, I progressed in my career from Urban Planner to Director of Strategy and specialized in Higher Education Strategic Planning and K-12 Facilities Asset Management. The teams I led leveraged user research and data analytics to shape major design projects for our clients, including Stanford University, University of California at Berkeley, North Monterey County Unified School District, and Oakland Unified School District.

In 2019, I moved to San Diego to start my own consultancy.

I’ve been instrumental in projects for the Port of San Diego, local developers, and business districts. I serve as Vice-Chair of the Board of Directors for San Diego’s Downtown Community Planning Council and co-founded Walk n Roll San Diego, a non-profit that is remaking our streets into safe and inspiring places for all people, whether they walk or roll.

 

 

Awards

Recognized by the Downtown San Diego Partnership with the 2022 Create the Future Award for Economic Prosperity for work at Seaport Village in San Diego, CA in collaboration with the Port of San Diego and Protea Properties.

Nominated for Circulate San Diego’s 2022 ‘Public Voice’ Momentum Award for pedestrian advocacy as co-founder of Walk n Roll San Diego, a 501(c)(3) non-profit organization.

Decorated with the Harvard University Graduate School of Design’s Overall Achievement Award for Urban Planning for leadership and overall excellence in academic studies in the Master in Urban Planning program.

Work

Strategic Consulting, Urban Planning, and Data Analytics

Here’s what I’ve been up to lately…

I established the data and analytics division at SLP Urban Planning, bringing in new clients and projects.

https://www.slpurbanplanning.com

Using best practices for data collection and analysis, I measured the impact of the successful transformation of Seaport Village.

https://seaportvillage.com/

This project was recognized by the Downtown San Diego Partnership with the 2022 ‘Create the Future Award for Economic Prosperity’

https://downtownsandiego.org/events/ctfa/

As a WELL Accredited Professional, I helped the Inn at Moonlight Beach become the world’s first WELL Certified Hotel at the Platinum Level.

https://innatmoonlightbeach.com/

Civic Leadership & Advocacy

I am currently very involved in the Civic Life of downtown San Diego.
I was elected as Vice Chair of the Downtown Community Planning Council. Through significant reorganization and streamlining, I’m enabling the 19-member board to effectively fulfill its charter and serve our community.
Through my board leadership with San Diego Commons, I facilitated a renaming and rebranding effort for our primary initiative to make it catchy and actionable, calling it – “Green the Gap”, reconnecting San Diego Communities across the I-5 with Freeway Lids.
Through our non-profit, Walk n Roll San Diego, my co-founder Manny Rodriguez and I are gathering support to remake our streets into safe and inspiring places for all people, whether they walk, bike, roll, or use transit.

Watch our reels on TikTok or Instagram – @walknrollsd

Contact Me

I’m open to select projects in San Diego, CA and remotely. Please contact me for availability.

https://linkedin.com/in/chloelauer

I can help

    • Start new business units
    • Fill in temporary gaps on your team
    • Measure the effectiveness of your projects using human-centered data analysis
    • Envision urban futures
    • Strategize the best approach for project implementation

7 + 1 =

Go slowly, travel with heart. ™

#goslowly #travelwithheart #ttwithchloe